Word of mouth : this is the best from of advertising. Do good work and your customers will refer you to friends and family.
Community Engagement : Business groups and referral groups can be a great way to get started. Get connected to builders, contractors, flippers, designers, architects in the area. Sponsor events that your target audience would attend.
Branding : Naming your business, purchaing a URL, creating your logo and your color profile, implimenting consitancy with your brand development and sticking to a message are all part of the process of creating your brand. This can evolve over time but this also is part of the foundation your business needs to see continual growth.
Online Marketing : One of the first thing we do when someone recommends a company or a product we look it up on our phones or a computer. nowing that fact its important to build your brand, maintain your reputation, and be ready to service customers or you will be left behind.
Website have a website with your content and photos of your work contact information etc.
Directories: Grab your free listings and start to request customers to review you online. The sooner the better. in your city you should be able to rank well easily and link to your website so they can see what you have to offer.
Countertop Advertising / Marketing: Get infront of your customers when they are looking for you instantly. With the right setup and conversion path this can put your sales on autopilot.
Social Media : a great way to show off your work and help your freinds to promote you, Join business groups, community groups and engage in conversion. This takes time and dedication to make this a viable channel. You have some
Direct mail : A tested message online can bring volume with direct mail but tends to be a specific type of customers that is attracted to mailers. Shared mailers like valpak can bring some brand exposure and give a customer incentive to visit your website. The cost is prohibative and the standard 3 hits per address over time is required to see any decent results. Also the list source is important. AS an example I built a brand new house and for the first 3 years I received replacement window mailers. This is an example of a bad list creator.
Traditional Media (TV, Radio, New Paper Magazine)
Advertisin (Branding).. if your making enough money to do branding then these solutions to saturate a market with your brand and message is a logical next step.
We help you manage all these aspects of marketin your business and building your presence online. We help you navigate each step in this process and grow your business from a solid foundation.
